Today, we help businesses identify and screen out undesirable content before it poses a risk to their reputation or trust.
Our batch scoring system not only classifies content based on its source or language, but also offers a contextual understanding of what it might mean. How biased is it? Does it contain harmful language? Does it look deceptive? What arguments are made for and against a specific issue? Are they supported by evidence?
Rank your content according to its risk, credibility and relevance, so you can decide whether to review, delete or promote it. Monitor and be alerted of potential off-platform threats to prevent abuse in advance.
License our growing blacklist of harmful content and ensure brand safety by avoiding unwanted ad adjacencies by avoiding association with it. Or, monitor your domain whitelists during campaigns to prevent unwanted risks. Don’t fund hate, propaganda or terrorism online.
Discover events and potential stories of interest, and understand current narratives to develop develop stories faster, with your unique storytelling angle.
Categorise your publishing inventory and create custom annotation workflows to tag your content, and create data products from it across different verticals.
Discover evolving media narratives around key issues. Use our media understanding to shape campaign messaging, measure the impact of your campaigns, and know which issues to focus on.
Identify emerging threats to your investments and take informed action quickly.
Email us at [email protected] to get access and discuss your business needs.
